Q - "The Persuaders" begins by questioning the increase in the amount of advertising we typically encounter in our daily lives. How would you assess the amount of advertising you see? Too much? Too little? Just right? In your view, what difference does it make to know that people today see much more advertising in their daily lives than people 20 or 30 years ago?
The documentary “The persuaders” questions the increase in the amount of advertising that we see today in our daily lives. I think that today we can see two much advertising in our lives and it almost become time waiting. The increase in creative advertising over the pas 20 to 30 years has changed the way that consumers think completely. The advertising industry has gotten into the psychology of the consume, and in dong so have created a wave of all new different ways to get to the front of everyday peoples minds
Q - Where are things headed in the future? What are some possible scenarios that could play out as far as the direction that future persuaders may take their marketing techniques.
As of now it looks to be clear that advertiser are not going to decrease the amount that they expose themselves to the consumer, because as soon as they slow down they will be overtaken by some one increasing their visibility to buyers. In the future the use of wireless networking and user recognition that can modify adds to appeal to a specific audience. Advertising will continue to become more and more creative, and will become more specific and effective as time goes on.
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